Walt Disney The African Lion Rare Printing Ad Mat Molds

ADMATTER IS PROUD TO OFFER UP FOR product TODAY, THIS ORIGINAL VINTAGEWOOD AD MAT!!!!PresentingTWO VERYRARE MOVIE MOLDS/LEAD FORMS. The propername is an "Ad Mat" or more specifically “WOOD AD MAT" Many from my collection including this one have "Wood Ad Mat" stamped on the back.THIS ISFROM THE 1955 WALT DISNEY FILM "THE AFRICAN LION!"Please read my entire description BEFORE looking to avoid either of us from being disappointed!!***This is NOT COPY!!!.....Or Reproduction of any Kind. We only deal with Original Vintage Ad Mats!!!***This is an EXTREMELY RARE and unusual item! How Rare??? I Challenge youto find another! Go ahead check it out.... you have the whole WorldWide Web!! This is one of the rarest pieces of Movie Memorabilia you will ever find! THIS AD MAT IS IN MINT UNUSED CONDITION!!!Some of my customers include Museums located throughout theU.S.A. they have purchased similar Admat molds to exhibit. THE MAIN MOLD READS: "THREE YEARS IN THE MAKING.....ALL NEW ADVENTURE!....WALT DISNEY'S THE AFRICAN LION.....TECHNICOLOR....RELEASED BY BUENA VISTA." THERE IS A SMALL TEXT MOLD ATTACHED TO THE LEFT SIDE (NOT SHOWN) IT READS: "SOON.......THE AFRICAN LION......LAST TIMES" DEPENDING ON WHEN THE AD WOULD RUN THE PRINTER WOULD BLOCK OFF EITHER THE WORD SOON OR LAST TIMES.This mold measures aprox.5 1/2" X2 1/4". It is in MINT UNUSED CONDITION!These molds are great conversationpiece and they are RARE as the dickens! This would look outstandingframed in a shadowbox type frame. These are composed of a Wood Fiber....Please don't expect something made out of metal!Out of the heart of Africa now comes natures greatest drama... Three years of waiting, watching, stalking... in the shadow of the brooding Kilimanjaro, and on the wide expanses of the Serengeti Plains... to capture on film the drama, the entertainment, the excitement of the animal kingdom... an intimate close-up of Africa never before seen!Walt Disney's... most exciting True-Life Adventure feature!These "WOOD ADMATS" are really Molds/Lead Forms that wereintended to have molten lead poured into to them create castings, andthen discarded. This was the way that Newspaper ads, press book Ad Matsand various publications were produced up until the mid 1960's. Mostnewspapers were done via letterpress printing and utilized what iscalled hot type. The lead was melted and then used to type out wordsand imprint pictures. Pictures were usually in the form of one of thesemolds, which is composed of a wood fiber material specially, designedto accept the molten lead. Once cooled the casting was secured in thedesired position in the letterpress, inked and paper placed on top ofthe lead casting. The press was then brought down under pressure and'whala' a spiffy movie ad for a film coming to a theater near you!Electronic typesetting made this process obsolete over 40 years ago!Today's computers and technology make this process extremely efficient.The Extremely Fine artwork in this is just incredible! My picture justdoes not do it justice at all. Shipping & handling is 5.95 (International $4 extra) Insurance is extra andbased on the final selling price ($2 for each $50.00 worth) but isoptional at your own risk. I DO COMBINE SHIPPING ONLY $1 EXTRA FOR EACHADDITIONAL AD WON. ALL ITEMS SHIP ON SATURDAY! Thanks & Good Luck!***There are many items readyto 'buy it now' in my eCRATER store!!!!*** To visit my store just click on the door! * * * * * * * * * * * * * * * * * * * * * * * * * * * * * ** * * * * * * * * * * * buy Now Don't miss out on this RARE item!!!!!!* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * PLEASE REMEMBER TO CHECK OUT MY OTHERVINTAGE ADVERTISING ITEMS I HAVE UP FOR product THIS WEEK!! SAVE ON S&H ONLY $1 EXTRA FOR EACH ADDITIONAL FLAT ITEM WON!ForMORERARE ADVERTISING ITEMSPlease check out my eCRATER Store!!I accept the following types of payment:(click link above for paypal account)USA $5.95WORLDWIDE $9.95INSURANCE ADD $2.00 (U.S.A. ONLY Highly Recommended)WE COMBINE SHIPPING! PLEASE ADD An additional$1.00for EACHflat item wonwhen products are combined!YOU MUST PAY FOR ALL YOUR ITEMS AT 1 TIME TO RECEIVE THIS DISCOUNT!!This item will be shipped FLAT sandwiched between cardboard"FOR ULTIMATE PROTECTION" We pride ourselves in packaging your investment properly!IF YOU WOULD LIKE YOURitem INSURED (U.S.A. ONLY) PLEASE ADD $2.00 TO POSTAGE.INSURANCE IS OPTIONAL BUT HIGHLY RECOMMENDED, AS I CANNOT BE HELD RESPONSIBLE FOR ANY ITEMS THAT ARE LOST OR DAMAGED IN POSTAL SYSTEM.AS PER eCRATER RULES YOUR buy IS A CONTRACT!!!PLEASE DoNOT buy on this item unless you fully intend to pay!If you are the winning buyder, you will enter into a legally binding contract to purchase the item. Failure to pay will result in a non-paying buyder alert being filed and youmay receive astrike from eCRATER (Remember 3 strikes and you're out!!)If you win this item please pay within7 days of product ending.Please email me with any questions you may have.Add admatter to your "favorites" list.Quality Advertising Memorabilia brought to you by