HW-2129 Segment marketing

Define segment marketing and provide the rationale for its use. List and describe four (4) levels of market segmentation, providing explanations of each level. In addition, give one (1) example of each of the four (4) levels of market segmentation with a complete description of each example. (26 points)

(A 1½-page response is required.)

ANSWER WILL BE SENT ON EMAIL.