Charlie Moore was married with two kids (and one on the way) when his Massachusetts bait-and-tackle shop sank without a trace. A skilled fisherman and a savvy entrepreneur trained in his father’s cigar shop, Charlie decided to support his family by starring on his own TV fishing show.
After all, the ones playing on the TV in Charlie’s shop all day had one thing in common: they were dull. As a rule, people called Charlie many things, but never, ever dull. In fact, when he told friends about his television idea, they called him crazy.
Today, everyone calls him the Mad Fisherman.
The Mad Fisherman is the incredible story of how Charlie cold-called his way into doing short spots for no money for a regional outdoors show while working odd jobs to pay for diapers. When the TV station refused to pay up once the show was a hit, he hooked show sponsors himself, turning Charlie Moore Outdoors into a profitable enterprise.
Charlie’s success opened doors at ESPN and gave birth to the groundbreaking Beat Charlie Moore, an entirely new kind of outdoors show on which Charlie goes mano y mano with pro fishermen and celebrities alike. Charlie's very competitive, but he still pays more attention to amusing his audience than beating his competitors. But he usually does both, anyway.
Guest fishermen on Charlie’s boat have included NFL quarterback Drew Bledsoe, Massachusetts governor and presidential hopeful Mitt Romney (who waterskiied off the back of Charlie’s boat), Rickey Medlocke of Lynyrd Skynyrd, UConn basketball coach Jim Calhoun, Ted Nugent, Adam West (TV’s Batman), and Darryl McDaniels of Run-DMC. No matter how famous they are on dry land, they turn into ordinary guys when Charlie hands them a fishing pole. Well, except Ted Nugent.
With unflagging energy, a wild sense of humor, and a sheer love of the outdoors, Charlie Moore entertains and amuses a million and a half people every week.
Hardcover: 223 pages
Publisher: St. Martin's
First Printing April 2008